Kristina is a dynamic executive with 16 years of experience driving business growth and leading high-performing teams across agencies and Fortune 100 companies. As General Manager at AdParlor, she spearheads strategy, operations, and revenue growth, transforming the agency into a creator-first performance leader. She has built and scaled seven and eight-figure influencer marketing programs and co-founded Get Hyped, an award-winning social media agency. Kristina excels at optimizing campaigns and pioneering trends in the creator economy. Kristina brings a wealth of industry knowledge, real-world experience, and a data-driven perspective to agency leadership and the creator economy. With a deep understanding of both strategy and tactical execution, she can provide actionable insights for brands, agencies, and creators looking to level up their marketing efforts.